Artist Snoop Dogg has once again highlighted the issue of transparency in the streaming industry, shedding light on his earnings from a staggering 1 billion Spotify streams. This revelation comes amidst growing concerns within the music community regarding the meager compensation artists receive from streaming platforms.
Earlier this year, Snoop Dogg, a prominent figure associated with Death Row Records, took the stage at The Milken Institute’s 2023 Global Conference in Beverly Hills. During a discussion about artificial intelligence, he veered off-script and passionately questioned the disparity between the immense popularity reflected in a billion streams and the relatively modest earnings.
In his candid address, Snoop Dogg exclaimed, “I don’t know who the f*** is running the streaming industry if you in here or not? But you need to give us some information on how to f****** track this money down,” he added, calling out the music executives in the room. “Because one plus one ain’t adding up to two.”
The rapper continued expressing his frustration during a recent interview on the Business Untitled podcast, where he recounted a conversation with his publisher about streaming payouts.
Reflecting on the data he received from Spotify indicating a billion streams, Snoop Dogg revealed, “My publisher hit me. I said, ‘Break that down. How much money is that?’ That sh*t wasn’t even $45,000.”