In a stunning display of style and opulence, Rihanna turned heads at Pharrell Williams’ debut Louis Vuitton show in Paris. The global icon, now the face of the LV campaign, effortlessly stole the spotlight with her latest fashion statement—a jaw-dropping custom Jacob & Co. watch worn as a choker.
Breaking conventions, Rihanna posed a compelling question: Are wrists over? Her extraordinary accessory, an 18-karat-gold Flying Tourbillon adorned with 339 baguette diamonds, showcased her unparalleled taste. The timepiece boasts a hand-wound movement, 42-hour power reserve, and a custom alligator-embossed calfskin strap. With a price tag of $670,000, this exquisite creation epitomizes luxury.
It’s important to note that Rihanna’s timepiece-choker is a one-of-a-kind creation that originated from her collaboration with Jacob & Co. The brand stated, “Rihanna approached Jacob & Co. with a unique concept for this fashion event, as she has done on numerous occasions.” After exploring various options, Rihanna selected this particular watch to adorn her neck.
Her latest acquisition adds to her reputation as an elite watch collector. Previously, she captivated audiences with a Jacob & Co. watch during her Super Bowl performance and announced her pregnancy while wearing a rare Rolex King Midas. Known for her affinity for luxury timepieces, Rihanna has been spotted wearing Rolex Day-Dates, Cartier Panthères, and more during her outings in LA. However, the Flying Tourbillon, one of only 18 in existence, may just be her most remarkable piece to date.