Kim Kardashian is making a bold statement in the world of menswear, gracing the cover of GQ’s Men of the Year issue to celebrate the launch of Skims’ new menswear line.
The 43-year-old “Kardashians” star channels a sophisticated yet edgy look on the cover, donning a striped Brioni dress shirt, a boxy blazer from The Row, and a stylish Paul Stuart tie with a ’90s-inspired geometric pattern. Adding a touch of whimsy to the ensemble, Kim is captured sucking her thumb while holding a bag of Cheetos.
In her interview with GQ, Kim reveals her inspiration for venturing into menswear, citing her late father, Robert Kardashian, as a significant influence in both business and fashion. Despite not being a man herself, Kim follows in the footsteps of other iconic women like Jennifer Aniston, Serena Williams, and Rihanna, who have previously graced the magazine’s annual Men of the Year issue.
The accompanying cover story delves into the details of Skims’ new menswear line, launched in late October. Kim expresses her desire for men to experience the brand’s renowned comfort and style, stating, “I just wanted men to find out what all the hype is about.”
The menswear collection features notable athletes such as Brazilian soccer star Neymar and San Francisco 49ers player Nick Bosa, showcasing the line’s comfortable underwear, socks, and base layers.
Comparing the Kardashian family’s influence to that of sports legend Michael Jordan, Skims co-founder Jens Grede highlights the widespread impact and appeal of the brand, even among those who may not closely follow the Kardashian family’s every move. This move into menswear marks a significant expansion for Skims, bringing its signature blend of comfort and style to a new audience.