JAY-Z, the legendary rapper and business mogul, continues to expand his impressive portfolio with a new investment in the luxury watch marketplace Wristcheck.
Founded by Austen Chu in 2020, Wristcheck has quickly risen to prominence, attracting high-profile investors like Alibaba Entrepreneurs Fund, K3 Venture, and Gobi Partners GBA.
On July 3, Austen Chu announced JAY-Z’s $5 million investment, expressing admiration for the artist’s influence on the luxury watch industry. “JAY-Z has always been an inspiration to me as an entrepreneur,” Chu stated.
“Growing up, his music not only introduced me to prestigious watch brands like Audemars Piguet but also deepened my passion for watches. He has seamlessly bridged the gap between watches and pop culture.”
JAY-Z’s involvement in Wristcheck is a testament to his keen business acumen and his enduring impact on various industries.
This investment not only strengthens his business empire but also highlights his continued influence on luxury and lifestyle trends.